The accelerating development of artificial intelligence is revolutionizing business operations and demonstrating its ability to create value in more and more areas - this was the central message of the Portfolio AI in Business conference. Generative AI technologies can now be used not only for data analysis and automation, but also for generate creative content, solve complex problems and support strategic decisions. The range of business applications is constantly expanding: in addition to increasing productivity, it becomes an engine of innovation, allowing the creation of new products and services. One of the most important trends in the development of artificial intelligence is specialization, where industry-specific solutions are appearing alongside general models, while the adaptation of technology is becoming a competitive advantage. The effective implementation of AI is now a strategic issue that fundamentally determines the long-term competitiveness of companies. Among the professional presentations, our Managing Director Bálint Rákosi also presented how generative AI can help in the business environment, emphasizing that this technology can no longer be left out of the life of a modern company, which is also capable of creating new products and ideas.